Glossary

A living glossary of terms that come up when working with product data, pricing, inventory and multi-channel sales. Updated as new concepts become relevant in the e-commerce industry.

PIM & product data

Attribute SpecifikationProperty

Structured product property like color, weight, material or wattage. Attributes are filterable in the webshop and used for matching, comparison and rule-driven pricing.

Category tree Taxonomi

Hierarchical structure that organizes products into categories and subcategories. A good category tree helps both customers find products and search engines understand your catalog.

Master data Stamdata

The primary version of a product's data that other systems sync from. When master is updated the change propagates outwards — so all channels show the same information.

PIM ProduktinformationshanteringProduct Information Management

Centralized system for collecting, enriching and distributing product data across all channels. Replaces Excel lists and scattered product descriptions with a single source of truth. Read more →

SKU Stock Keeping UnitArtikelnummer

Unique stock-keeping number that identifies a specific product variant. Every color, size or model has its own SKU so it can be tracked in inventory and sales.

Variant Produktvariant

A specific version of a product — e.g. the same t-shirt in different sizes and colors. Variants inherit shared information from a parent product but have their own SKUs and attributes.

Pricing

Customer group pricing

Different prices for different customer segments — e.g. resellers, volume buyers or standard customers. Assigned at registration and applied automatically in quotes, invoices and webshop. Read more →

Margin Bruttomarginal

Difference between sale price and cost price, usually expressed as a percentage. Ecombooster recalculates margin in real time when supplier costs change.

Markup rule Pricing rule

Automatic rule that calculates sale price from cost price — e.g. "25% markup on all products in category X". Ensures consistent pricing without manual work. Read more →

Tiered pricing VolymprisQuantity discount

Pricing model where per-unit price changes based on quantity. E.g. 1-9 units = 100/each, 10-99 = 90/each, 100+ = 80/each. Common in B2B. Read more →

Inventory

ETA Expected Time of Arrival

Expected time of arrival from supplier. Communicated to the customer on backorders so they can choose to wait instead of canceling the purchase.

Inventory location Warehouse

Physical or logical place where stock is held — can be a store, warehouse, dropship partner or specific shelf. Ecombooster supports unlimited locations with separate balances.

Inventory transaction

Every movement in inventory — receiving, sale, adjustment or transfer. Logged individually for traceability and accurate stock valuation over time. Read more →

Reserved stock

Stock that's set aside for a specific order but not yet picked. Prevents double-selling of the same unit and gives accurate "available" balance in the webshop.

Suppliers

Backorder Restorder

Order placed on a product that isn't in stock at the time. Fulfilled when the item arrives. Ecombooster tracks backorder balances and expected deliveries.

Data quality score

Percentage assessment of how complete a product's data is — images, attributes, description, category. Shown per product and per supplier, with automatic warnings when quality drops.

Multi-sourcing

Linking the same product to multiple suppliers. Ecombooster compares cost, stock and delivery time and automatically picks the best source per order — based on your rules. Read more →

Purchase order PO

Order to a supplier specifying items, quantities, price and delivery date. Created manually or automatically based on reorder points.

SEO & marketing

AIO AI Search OptimizationGEO

Optimization for generative search engines like ChatGPT, Gemini and Google AI Overviews. Built on structured data, fact-dense text and clear product specifications — so AI models can cite your catalog. Read more →

CTR Click-Through Rate

The share of people who click your search result out of those who see it. Depends on the result's appearance — title, meta description, rich snippets. Often improved with better schema markup.

Hreflang

HTML attribute that tells Google which language version of a page fits which audience. Wrong hreflang makes Canadians land on Swedish pages. Ecombooster sets it automatically.

Long-tail keyword

Specific queries with low volume but high purchase intent — e.g. "cordless drill 18V 2.0Ah Bosch" vs just "drill". Ecombooster captures these via auto-generated product titles and long-form content.

Schema.org / Structured data JSON-LD

Standardized way to mark up content so search engines and AI understand what it is — product, review, FAQ. Ecombooster generates and validates JSON-LD automatically.

Striking distance

Queries ranking position 5-15 — close to page one but not there. A small optimization can deliver a big traffic gain. Ecombooster identifies these keywords automatically from GSC data. Read more →

Integration & tech

API Application Programming Interface

Programmatic interface that lets systems talk to each other. Ecombooster has an open API to integrate with your ERP, CRM or custom tools — contact us for documentation.

BOM (Bill of Materials) Sammansatt produktKitBundle

Definition of a composite product — which components are included, in what quantities and how the price is calculated. Enables packs, kits and split supplier packages. Read more →

ERP AffärssystemEnterprise Resource Planning

Overarching business system for finance, inventory, purchasing and customer management — e.g. Visma, Fortnox, SAP. Ecombooster complements the ERP with PIM, pricing and e-commerce operations the ERP lacks. Read more →

Multi-tenant Flerklientsystem

Architecture where multiple independent clients (tenants) share the same installation but have isolated data. Lets agencies run multiple clients' e-commerce from one interface. Read more →

Synchronization Sync

Keeping data consistent between two or more systems. Ecombooster does two-way sync with e-commerce platforms so product, stock and order data always match.

Webhook

Notification from one system to another when something happens — e.g. "new order created" or "stock changed". Faster than repeatedly asking (polling).